In this regard, the research is to employ previous academic
study in the area of drama and cinema, integrating into
the researcher’s experience as a political editor. It
aims at providing an analysis as to prove the relationship
between the wars in which the United States has participated
in the Middle East region, starting with Vietnam and ending
with the Gulf War, and the effects they had on the American
and Asian public opinion.
Moreover, the researcher attempts at following the reactions
induced by the artistic and human side within this dramatic
scheme. The research intends to explore the role of these
films in the process of mental and cultural connection
between the Western and Asian viewers, while presenting
the war in Vietnam. An example would be the film “Platoon”,
considered closer to the expressive method in which reality
was depicted. It has received commercial and critical
success in the States. On the other hand, action based
films, or those more fantastically inclined and set during
WWII, are better received in some Asian and Arab countries.
The researcher has found that the American Warrior image
is somewhat a lasting one, creating an enigmatic effect
and influencing the political issues in the Middle East,
in both a negative and positive manner.
Introduction
In the essay Simulcra and Simulation, Jean Baudrillard
had asserted that the modern world establishes symbols,
representation or simulations that stand on their own
and have no relation to the object which they represent
originally (Baudrillard, 1981). Baudrillard stated that
the occurrences in the society during the time of cultural
post modernity have made it reliant on these symbols and
representations, making people lose contact with the real
world. This tends reality to imitate the symbols and models
that now precede and determine the real world. From Baudrillard’s
Simulacra and Simulation (1994), “The territory no longer
precedes the map, nor does it survive it. It is nevertheless
the map that precedes the territory—precession of simulacra—that
engenders the territory" (p. 1). Moreover, Baudrillard
claimed that postmodernism in simulation and simulacra
“no longer precedes the map, nor does it survive it. It
is nevertheless the map that precedes the territory—precession
of simulacra—that engenders the territory" (p. 2).
The main question then is how this theoretical concept
applies and become significant to the contemporary world.
Through several examples, Baudrillard noted several actual
phenomena that further explain and identify the loss of
distinctions between simulacrum and reality.
One related media example is media culture made up of
the television, magazines, billboards, film and the Internet.
These contemporary types of media are not related to the
transmission of stories or information but with the interpretation
of people’s private selves. Hence these media instruments
tend to make people approach one another through lens
or media images. These occurrences then make people obtain
goods not because of their needs based on reality but
more on their desire, which are primarily defined by commercialized
images. These commercialized images then keep people away
from reality. The internet for instance, can make people
create personalities that are different from their real
characters; hence, most of the things seen on the internet
are mere products of imagination and creativity. The same
thing applies with movies. Films can create images that
are beyond reality yet they are integrated into real situations,
making the audience feel that these simulations are possible.
Hence, many people are loosing their identity as well
as their own prospectus in life. Concurrently, if people
loose their identities, the country itself will loose
its own identity. Movies are very influential in the lives
of many people considering that people think that the
scenes in the movie may actually happen in their real
life.
In line with this, this paper is designed to evaluate
the political effects of warrior image of American cinema
on Middle East audience. This paper will also try to find
the possible cure to negative effects that the audience
may obtain.
Problem Statement
The focus of this problem statement is to determine the
political effects of warrior image in American cinema
on Middle Eastern audience. The researcher is hopeful
that this study will yield a significant result in terms
of both positive and negative impact with respect to the
needs of an effective strategy to be used in coping with
the whatever negative political effects on Middle Eastern
audience. Specifically, the researcher will answer the
following questions:
1. How far has American filmmaking gone to distribute
and market the American Warrior image in the Middle East,
and how successful the process of ideological and cultural
influence is?
2. Why have most of those against the Warrior image gone
as far as to employ revolutionary artistic techniques,
closer to the Brechtean method to alienate, or the use
of Distanacation as called by some critics, through the
use of argumentative dialogue and editing and imagery.
3. How successful have these films been in drawing the
Middle Eastern audience toward American culture as part
of historical transformation, and what political tools
were implemented?
4. What explains the appearance of those calling to boycott
such films considered as cultural threat to national security,
especially those glorifying the American Warrior image,
as in Iran, Libya, Japan, and Vietnam, and why do mentioned
countries retaliate with adversely artistic films?
5. What is the relationship between the artistic form
of these movies, and the political and literary formula
and its reflection on the mind of the audience toward
the American Warrior image?
Significance of the Study
This research aims at discussing an essential issue, as
the researcher believes, as well, in regard to the study
of the mutual influence of the American Warrior image
and its reflection on the Middle Eastern crisis, artistically.
What is intended by such study is to explain the relationship
between the viewer and the content presented, and its
influence on the relationship between the East and the
West.
The researchers also believe that an artistic approach
is what new in the process of analysis. Moreover, the
Warrior image itself is too great to be a mere tool to
present American politics, as it is a complex artistic
mix of devastated human relationships within a diverse
artistic image. On the process of analysis, the researchers
might be able to explain the Japanese fascination, also
present in some Arab countries, with the American Warrior
image, despite being the most afflicted by it.
Literature Review
In today's world, movies are one of the major past time
of the people around the globe. In fact, for some movies
are a substitute for television since both provide visual
entertainment. In Morocco alone, there are 6 million moviegoers
(Mena Report Newsletter, 2005). It just shows that many
people are watching movies, may it be a foreign or a local
film. And these movies have been part of the lives of
any person in the globe. Some people cries when a certain
scene in the film is depressive, laugh when the scene
is humorous, and get angry when our favorite character
have been harmed or mistreated. Implies that people who
watch movies are affected by what they see. For some,
they even acquire the personalities of a character in
a film.
In an article released by the American Humanist Association
(2001), the editor of the journal asked if violent Hollywood
movies create a dangerous social atmosphere. As well,
the editor pointed out if these movies divert the public
from meaningful efforts at challenging the injustices
of the status quo. Furthermore, if these movie mayhem
really an updated expression of those long-standing cultural
values that form a necessary basis for our developed sense
of right and wrong. These questions arouse because of
the issues that their country had when the movie the patriot
was released.
As well, in article written by Hearne (2003), silent westerns
and Indian dramas from 1908 to 1916 provide a remarkable
window on Euro-American popular culture representations
of the encounter between tribal peoples and the United
States military and educational establishments.
Overview of the Methodology
The descriptive method of research will be utilized for
this study. The researcher finds this the most appropriate
approach as this study would mainly employ gathering and
classifying data from the selected population of the study.
This type of research also utilizes observations in the
study. To illustrate the descriptive type of research,
Creswell (1994) states that the descriptive method of
research is to gather information about the present existing
condition. The purpose of employing this method is to
describe the nature of a situation, as it exists at the
time of the study and to explore the causes of particular
phenomena. The researcher opts to use this kind of research
considering the desire of the researcher to obtain first
hand data from the respondents so as to formulate rational
and sound conclusions and recommendations for the study.
This study will employ qualitative research method because
it intends to find and build theories that will explain
the relationship of one variable with another variable
through qualitative elements in research. Through this
method, qualitative elements that do not have standard
measures such as behavior, attitudes, opinions, and beliefs
within organizations will be analyzed. Qualitative approaches
to research are based on a "world view" which
is holistic. Under these approaches, it is believed that
there is not a single reality; reality is based upon perceptions
that are different for each person and change over time;
and what we know has meaning only within a given situation
or context.
Furthermore qualitative research is multi-method in focus,
involving an interpretative, naturalistic approach to
its subject matter. This means that qualitative researchers
study things in their natural settings, attempting to
make sense of, or interpret phenomena in terms of the
meanings people bring to them. Accordingly, qualitative
researchers deploy a wide range of interconnected methods,
hoping always to get a better fix on the subject matter
at hand.
Data Gathering
To come up with pertinent findings and to provide credible
recommendations, this study will utilize two sources of
research: primary and secondary. The primary research
data will be obtained through this new research study;
questionnaire survey and in-depth interview will be conducted.
On the other hand, the secondary research data will be
obtained from previous studies on the same topic. For
this research design, the researcher will gather data,
collate published studies from different local and foreign
universities and articles from books and journals; and
will make a content analysis of the collected documentary
and verbal material.
Afterwards, the researcher will summarize all the information,
make a conclusion based on the hypotheses posited and
provide insightful recommendations. Through this method,
qualitative elements that do not have standard measures
such as behavior, attitudes, opinions, and beliefs within
the family domain will be analyzed.
Respondents of the Study
In this research paper, it is important to distinguish
and determines the respondents of the study. In this manner,
the researcher will have the respondents through a sample.
Sample is known as a predetermined element of a statistical
population that undergoes specific study. In conducting
a research this population is called a set of respondents
that has been selected from a greater number of populations
for survey purposes. Population is defined as a set of
categorized group that can be people, objects or any items
from which the selection can be made to be used in statistical
treatment such as a group of young individuals, manager
and literary books. Herein, the researcher will used the
sampling method which is defined as a strategic way of
choosing the most appropriate sample or the most suitable
part of the population for determination of the characteristics
or restriction.
After selecting the appropriate population, the researcher
will use inferential statistics in order to draw a concrete
conclusion. Inferential statistics is used to be able
to know a population’s attribution through a direct observation
of the chosen population or simply the sample. This is
because it is easier to observe a portion or a part than
observe the whole population. However using a sample has
also its own disadvantages; hence, there is a need to
choose the most suitable sample from any population.
The researcher plans to take a sample from different respondents
from different countries in the eastern part of the globe
as thesis coping strategies. The questionnaire-survey
will collect data on the respondents’ demographic profile
first to check that the sample is appropriately stratified
and representative and second to provide further information
about the sample for analysis purposes.
Validity of the Data
Closed questions type will used for the survey. A closed
question is one that has pre-coded answers. The simplest
is the dichotomous question to which the respondent must
answer yes or no. Hague (1993) classified three types
of questions: behavioral, attitudinal and classification.
Behavioral questions seek factual information on what
the respondents do or own; attitudinal questions intend
to know what respondents think of something; and classificatory
questions seek information that can be used to group respondents
to see how they differ one from another. For this study,
the above mentioned three types of closed questions will
be used to analyze the behaviors and attitudes of the
respondents toward a successful project teams. Closed
questions will be used because the answers are easy to
analyze and are straightforward as target respondents
are mostly busy that they do not have enough time to give
attention to open questions. Closed response questions
save the respondent having to think of possible replies.
They also make the process easier for the interviewer
who simply has to tick a box or circle a number. Moreover,
they spare the coding staff difficult judgments which,
if wrong, can skew the findings.
For validation purposes, the researcher will initially
submit a sample of the set of questionnaires and after
approval; the interview process will be conducted to the
respondents. After the questions were answered, the researcher
will ask the respondents for any suggestions or any necessary
corrections to ensure further improvement and validity
of the instrument. The researcher will again examine the
content of the interview questions to find out the reliability
of the instrument. The researchers will exclude irrelevant
questions and will change words that would be deemed difficult
by the respondents, too much simpler terms.
Scope and Delimitation
This study will be conducted to determine the political
effects of warrior image in American cinema on Middle
Eastern audience. In line with this, to gather the pertinent
information, the research is limited in gathering information
through an exclusive interview of a very small sample.
For these reasons, this study cannot be generalized to
populations that differ from those included in this study.
Probably, a larger sample would increase validity of the
study.
However, this research will be focusing on drawing a distinct
line between the artistic approach in which these films
have flourished, and their political motives through the
process of observation and analysis. The researchers will
try to adhere strictly to the analytic method while dealing
with this phenomenon, which may have already had different
influences on the Middle East audience. The researcher
will also attempt to provide valid quotations, field studies,
and reports in an objective manner, in order to reinforce
the ideas explored, aiming to reach the most satisfying
results.
Due to the time and budget constraints, this study will
only be conducted in a relatively short period of time,
thus may affect the results of the study.
Reference:
Baudrillard, J. (1981). Simulcra and Simulation. In M.
Poster (Ed.) Jean Baudrillard: Selected Writings. (166-184),
Oxford: Polity.
Baudillard, J. (1994). Simulcra and Simulation. University
of Michigan.
Creswell, J.W. (1994) Research design. Qualitative and
quantitative approaches. Thousand Oaks, California: Sage.
Mena Report Newsletter (2005). Moroccan cinemagoers decline.
Mena Report available at www.menareport.com Acquired April
7, 2005.
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